About Vakenelli


Vakenelli has reinvented contemporary eyewear — blending design, fashion, and quiet luxury into wearable works of art. Created by the visionary Hawthorne Von Heff, Vakenelli emerged from a singular purpose: to fuse the transformative power of art with the precision of optical craftsmanship.

Founded in 2015 and launched after seven years of intensive research, development, and refinement, Vakenelli is the result of an obsession with quality and intention. Every frame reflects a duality — modern classics sculpted through a retro-futuristic lens — with clean lines, tactile excellence, and a silent strength that speaks louder than logos ever could.

What sets Vakenelli apart isn’t just its design — it’s the intellect behind it. Art-focused and innovation-driven, we are guided by the values of creativity, craftsmanship, and restraint. Our frames are not merely accessories; they are instruments of personal evolution.

 

The Vakenelli Transformation Mantra:

"Vakenelli eyewear is for those who are 85% of who they want to be — and are ready to become 100%.
We don’t just frame your vision. We transform your presence."

Whether you lead with elegance or strength, Vakenelli exists to sharpen your silhouette, heighten your confidence, and complete your style with intentional minimalism. Designed for the world you command — not the one you conform to.